La Prima
2018-01-31 / IN La Prima Haute Couture

La Prima Fashion House is always on the forefront of the most prominent and most important fashion events and exhibitions, the latest of which is the Premier Vision Exhibition in Paris. Premier Vision is an annual exhibition that takes place in Paris in September, and includes anything and everything that is related to fashion and its latest trends from Paris, Italy, and Spain. It gives designers and fashion connoisseurs a 360 look of what to expect in the world of fashion for the upcoming seasons. The exhibition was attended by Ali Abu Kalam, owner of La Prima, and after a rich and eventful four-day event, his main observation is that heavy embroidery will be the biggest trend of Summer 2018, while fringes and frills are a close second, and chiffon will be the hottest fabric of the season. So expect these main trends to be incorporated into La Prima’s upcoming collections.

2018-01-31 / IN La Prima Haute Couture

5 differentiating Points for La Prima luxury wedding dresses Not many people know why La Prima as a retailer of luxury wedding dresses; textiles and designer fabrics in Amman maintained its position in the market for as long as it did.Some say it’s a,backed by ferocious energy and zeal. We, on the other hand, think it is all those things and more!Here are 5 facts you did not know about La Prima:We Have Been Around

2018-01-31 / IN La Prima Haute Couture

4 Factors Influencing a Designer’s Ability to Stand Out in the Middle East. A fashion designer’s ability to stand out is achieved only when he or she introduces a unique and timeless design into the world that nobody else has! Designs that often reflect a break with tradition or an adaptation to surrounding conditions based on market demands-Designs that are not only beautiful, but also revolutionary!Jordan’s fashion and design industry has much to offer in this regard as demonstrated by Amman Design Week 2016. We may not have the ability to.

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